Mas o ponto que quero destacar aqui é que criar experiências para os usuários é como contar estórias consistentes, com início meio e fim. Na qual as pessoas se identificam, se relacionam e principalmente interagem com ela. É dai que surge a experiência, mas isso é um assunto que merece um post mais detalhado. Enquanto isso, assista ao vídeo do próprio Jonathan descrevendo seus projetos e a forma sobre como ele “trabalha” digo, conta estórias.

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